Personas (Design Thinking) + Walt Disney Method


You will need to create personas for you event. The problems that the persona has will take you to an investigation.


Walt Disney Method

  1. The Outsider – this is someone with an outside perspective
  2. The Dreamer – Anything is possible with the dreamer – you can then use the dreamer ideas and split them into categories. e.i. entertainment
  3. The Realist  – What are the pros/cons of the ideas? – What is the action plan in applying the idea? – What is the timeline to apply? – Who needs to do what to achieve the outcomes? – Is it POSSIBLE?
  4. The Critic – Identifies weakness.

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